NRG Stadium turned into a global reggaetón party Tuesday night as RODEOHOUSTON welcomed its first Latino performer of the 2026 season: J Balvin.
The Colombian superstar wasted no time igniting the crowd, opening his set with the international smash hit “Mi Gente.” Within seconds, the energy of Medellín, Colombia, filled Houston’s NRG Stadium, transforming the world’s largest rodeo into a vibrant Latin music celebration.
J Balvin greeted fans with an open invitation to join his “Latino gang,” welcoming not only Latinos but anyone who appreciates the rhythm and culture of reggaetón. He also shared a heartfelt message about the pride he feels performing in Spanish for audiences around the world, emphasizing how far Latin music has come on the global stage.
“Orgulloso de ser latino y cantar en español para el mundo entero,” J Balvin said during the concert.
A Proud Moment for the Latino Community
Colombian musician and University of Houston Ph.D. candidate Marco Hernandez attended the show and described the performance as both electrifying and meaningful.
“He is a great artist, full of energy and I think he represents many of the, I would say like the Colombia and you know, the energy,” Hernandez said.
Balvin’s roll call of Latinos from various Latin American countries — along with shoutouts to Houstonians — resonated deeply with fans in attendance.
“Proud, you know, like, you know, like all the diversity represents all of us,” Hernandez added.
Hit After Hit at NRG Stadium
The hour-long performance was packed with fan favorites. Balvin delivered high-energy renditions of hits like “Ginza,” “Sigo Extrañándote,” “X (Equis),” and “Reggaetón,” keeping the crowd perreando from start to finish.
He also performed collaborations that have defined the genre’s mainstream takeover, including “No Me Conoce” with Bad Bunny and “I Like It” alongside Cardi B.
Fans were also treated to a live debut of his new collaboration with Ryan Castro, “Tonto,” marking a special moment in the show.
As the lights dimmed and the final beats echoed through the stadium, Hernandez summed up the night best:
“He should be back maybe next year. I think we all enjoy it. I saw the crowd, you know, like singing the songs. I didn’t stop dancing throughout the show, so it was a great experience.”
The RODEOHOUSTON runs everyday through March 22. For more on the RODEOHOUSTON concert series, stay tuned to Que Onda Magazine.